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January 15, 2021

Meet the Housing Supply Challenge Support Program advisors

The Advisory Committee supports partnership building, program design and resources as applicants advance their housing supply solutions.

Evergreen is pleased to introduce the national Housing Supply Challenge Support Program Advisory Committee.  

Launched in October 2020, the Housing Supply Challenge Support Program, led by Evergreen, supports applicants of the Housing Supply Challenge by providing guidance, mentorship and the resources needed to develop and improve their innovative housing supply solutions.  

This inaugural Advisory Committee is made up of a diverse group of 13 advisors with extensive experience on key issues facing our communities, such as tackling homelessness, employing data to inform decision making on housing, accessing and maintaining rental and ownership housing, breaking down barriers to social inclusion, delivering housing solutions to Indigenous communities, and responding to the unique needs of big cities and smaller rural and remote communities. 

The Advisory Committee provides high-level advice to guide the development of program activities, support partnership building and outreach, provide input into program design and resources, and act as ambassadors for the Support Program. Representing a broad spectrum of housing stakeholders from across Canada, the Advisorsbring a variety of important networks and perspectives to the table, Their valuable contributions are key ingredients in the success of the Housing Supply Challenge Support Program and its applicants.   

Recruitment and support of the advisory committee was made possible with the assistance of Dina Graser, Senior Project advisor, Evergreen, and Sean Gadon, Special Housing Advisor, Evergreen & former Director, Affordable Housing Office, City of Toronto. 

 Meet the advisors

Professional headshot of Mary Cameron on black backgroundMary Cameron 
President, Yukon Housing Corporation 

Ms. Cameron began her public service career in Yukon in 2013 when she moved to the Yukon Housing Corporation where she was the director of community partnering and lending before becoming the vice-president of corporate services in 2016, and recently this last year n April 2020, took over as President. Ms. Cameron is a two-time recipient of the Yukon Premier’s Award of Excellence. In 2015 she led the development and implementation of the 10-year Housing Action Plan for Yukon. In 2018 she co-chaired and chaired the Federal/Provincial/ Territorial Housing Forum that led to the endorsement of the Housing Partnership Framework (Multi-lateral agreement) under the National Housing Strategy. The latter of these awards also was recognized by the Institute of Public Administration (IPAC) and led to the receipt of the 2019 Bronze Award for Public Sector Excellence. 


Professional headshot of Danielle Fiedler on grey backgroundDanielle Fiedler
Senior Vice President, Tridel

Tridel is the largest builder of sustainable condominiums in Canada, creating energy-efficient, healthy places to live which includes making our communities inclusive and accessible for everyone.

Danielle Feidler is the Senior Vice President of Brand Experience and Chair of the People & Culture at Tridel. Her portfolio includes Design Services, Warranty and Home Orientation, Talent Development, Corporate Social Responsibility and Community Relations. She is responsible for: building a high-performance culture and ‘best place to work’; delivering unmatched customer experiences; and fostering sustainable communities while maintaining and enhancing Tridel’s brand reputation. 

Professional headshot of James HughesJames Hughes  
President & CEO, Old Mission Brewery

James Hughes has dedicated his career to the non-profit and social services sectors playing a pivotal role in championing social inclusion and helping to reduce poverty and end chronic homelessness in Canada.

As the Old Brewery Mission’s President and Chief Executive Officer, Mr. Hughes is stewarding the Mission’s vision to see the end of chronic homelessness in our lifetime. Under his watch as Director General from 2004 until 2008, the Mission shifted from managing homelessness to focusing on reducing homelessness permanently through long-term solutions. He is co-chair of the Canadian Shelter Transformation Network, an author, and is the editor of Beyond Shelters: Solutions to Homelessness in Canada from the Front Lines. 


Professional headshot of Alana Lavoie on a brown backgroundAlana Lavoie
Senior Director, Policy & Government Relations, Canadian Homebuilders’ Association 

Alana Lavoie is an experienced policy professional with a background in urban issues including infrastructure, transportation, and housing.  She is committed to evidence-based public policy development, driven by robust engagement and collaboration.  In her current role as Senior Director, Policy and Government Relations at the Canadian Home Builders’ Association, Alana leads a small team of policy, advocacy and researchers working to ensure that those who live in Canada have affordability and choice in their housing options, and that this country has a robust and functional housing system. 

Her previous work has allowed her the chance to work with all orders of government, including on matters of municipal, provincial and federal policy and programs, in a variety of advocacy, public service, and political staff roles. Alana lives in Ottawa, Ontario.  


Jonah Letovsky standing in a forest and looking awayJonah Letovsky 
Development Manager, Westbank

Jonah is an experienced real estate development & urban policy professional passionate about building more equitable and sustainable cities. Over the past 5 years as a development manager with Westbank, he has managed the development of 4 major mixed used projects in Toronto and Vancouver, consisting of ~7,500 rental residential units and 500,000+ sf of office and retail at a combined value of approximately $5 billion.

Jonah is also Westbank's internal lead on Creative Housing, an innovative new development model to deliver workforce affordable rental housing at scale in Canada and the United States. Previously, Jonah worked as an analyst on urban economic initiatives with Richard Florida at the Martin Prosperity Institute. He holds a Bachelor of Arts (Honours) in political science and urban studies from the University of Toronto. 


Headshot of Samantha Mark who smiles in front of a brick wallSamantha Mark 
Senior Manager of Regional and Community Planning, Prairie Wild Consulting 

Samantha leads and co-leads on a number of different projects working with municipalities, regions, and Indigenous communities and organizations across Saskatchewan and beyond. Samantha provides facilitation, policy writing, and project management. Samantha has led and co-led the development of numerous strategic plans, housing plans, needs assessment plans, district plans, municipal official community plans, zoning bylaws, concept plans, and dozens of community-based facilitations. 

Samantha has an honours degree from the Regional and Urban Planning Program at the University of Saskatchewan and has her full designation with the Canadian Institute of Planners. Samantha is the President of the International Association of Public Participation (IAP2) Prairies Chapter. 


Jeffrey NevenHeadshot of Jeffrey Neven smiling
Executive Director, Indwell

Jeff Neven serves as the executive director of Indwell, one of Ontario’s fastest growing supportive housing charities. For 19 years, Jeff and the Indwell team have grown from supporting just seven tenants to providing homes and supports for 700 people with over 400 units under construction/development.

Jeff is an established community leader, actively involved in youth neighbourhood engagement, active transportation, homelessness prevention, and his local church. He lives with his wife Maria and four children in central Hamilton. He holds a Master of Social Work in Community, Policy, Planning and Organizations from Wilfrid Laurier University and received the "40 Under 40" Next Generation of Hamilton Leaders Award in 2017. 


Sheldon Pollett stands outside in front of a red houseSheldon Pollett 
Executive Director, Choices for Youth

Sheldon Pollett has been the Executive Director of Choices for Youth since 2001. During his tenure, the organization has become a national leader and partner in identifying best practices in the design and delivery of services to youth,  including social enterprise. Sheldon is the former co-chair of the National Learning Community on Youth Homelessness and is a past (founding) Board member of A Way Home Canada - A National Coalition to End Youth Homelessness. He is also a member of the Canadian Observatory on Homelessness.

Sheldon is the current Chair of the Minister’s Advisory Committee on Mental Health and Addictions, a past vice-Chair of End Homelessness St. John’s, and a past member of the Centre for Social Enterprise Advisory Committee at Memorial University. 


Professional headshot of Sharon Redsky smiling on a grey backgroundSharon Redsky 
Principal, Redsky Fundraising

Sharon Redsky is resident of Winnipeg and First Nation member of Shoal Lake #40. She is the principal of Redsky Fundraising and has extensive experience working with Indigenous-led organizations.   

Previously she was employed as a Strategic Partnership Coordinator for the Dakota Ojibway Child & Family Services, and as the fund developer at the Ma Mawi Wi Chi Itata Centre.  Sharon served as a board member from 2014-2019 with the Canadian Alliance to End Homelessness, a national movement of individuals, organizations and communities working together to end homelessness in Canada. She served on the Advisory Committee on Homelessness. Sharon was awarded the YMCA-YWCA Women of Distinction, Community Champion Award in 2017. Her recent education includes a Master Certificate in Project Management and Certificate in Indigenous Evaluation through the University of Winnipeg. She draws on her experience in the areas of fundraising, strategic development, networking with key stakeholders and building partnerships across diverse communities.   


Rodney Small smiles and sits in front of a colourful wallRodney Small 
Acting Director, ONE North End Community Economic Development Society

Rodney is a father, change-maker, community builder/connector, mentor, coach, and social entrepreneur. Born and raised in Halifax, Nova Scotia, Rodney has established a passion for both its people and communities, working hard to help ensure those individuals and organizations thrive and grow. As a graduate of Dalhousie University's Bachelor of Management (with Integrity) program focusing on Innovation and Entrepreneurship.

Rodney uses his skills and expertise to engage people in a meaningful way to identify how to deal with social, cultural, and environmental issues that have affected their communities, focusing on African Nova Scotian communities. Rodney's passion for the African Nova Scotian (ANS) community inspires his work, as it is here where he has developed many of the values and beliefs ingrained in his efforts today. Mr. Small is currently the executive director of the One North End Community Economic Development Society. A non-profit organization located in the North End of Halifax aimed at off-setting gentrification and bringing the community together as ONE (One North End), where the vision is in the name. 


Professional headshot of Sasha Tsenkova smiling on grey backgroundSasha Tsenkova 
Professor of Planning & International Development, University of Calgary

Dr Sasha Tsenkova is Professor of Planning at the University of Calgary and a Fellow of the Canadian Institute of Planners. She holds a Ph.D. in Architecture (Technical University, Prague) and a Ph.D. in Planning (University of Toronto).

Dr Tsenkova specialises in urban planning and housing policy and has over 150 publications on these issues. Her research and professional activities for the World Bank, Council of Europe and the United Nations include a range of housing and urban projects in more than 25 countries. Her scholarship is internationally recognised by a number of prestigious awards such as Killam Fellowship, Urban Studies Fellowship, Sasakawa Scholarship, International Peace Scholarship, Canada Mortgage & Housing Corporation President’s Gold Medal, Cambridge and Harvard University Fellowships and British Council Award. 


Headshot of Andy Yan in a street of MontrealAndy Yan 
Director, City Program, Continuing Studies; Adjunct Professor, SFU Urban Studies Program; Adjunct Professor, UBC School of Community and Regional Planning

Andy Yan, MA, MCIP, RPP, GISP is the director of The City Program at Simon Fraser University and a registered professional urban planner. Born and raised in Vancouver, Andy has extensively worked in the non-profit and private urban planning sectors with projects in the metropolitan regions of Vancouver, San Francisco, New York City, Los Angeles, and New Orleans. He specializes in the fields of urban regeneration, applied demographics, Geographic Information Systems, neighborhood development, public outreach, social media, and quantitative research. 

Andy is also an adjunct professor in Urban Studies at Simon Fraser University and in Planning at the University of British Columbia School of Regional and Community Planning. Andy holds a Masters in Urban Planning from the University of California – Los Angeles and a Bachelor of Arts with First Class Honours distinctions in Geography and Political Science from Simon Fraser University. 

He is the recipient of the Planning Institute of British Columbia’s Award in the Leadership in Advocacy and Innovation and the Royal Architectural Institute of Canada’s Advocate for Architecture award.